Every booking counts

63 days till release.

Time to get the feedback from Cambridge. Time to see if the cinemas in the Screen East area want to book the film.

The first calls are positive. Lots of interest, including from programmers who couldn't make it to Cambridge. It's promising. We're hopeful we could play the film at 10-15 cinemas across Norfolk, Suffolk and Cambridgeshire. Most mainstream films don't look at local marketing, but for us every cinema booking counts. Next we need to repeat this across the UK and take the film to more audiences. Several cinemas in the South West already interested.